PRIVACY POLICY
Last updated: 30/11/2024

Go Book It Group (“we,” “us,” or “our”) respects your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, share, and protect your information when you use our services. If you have any questions or concerns about this policy, please contact us at team@gobookit.co.uk.

1. Information We Collect

We collect various types of personal information from users to provide our services effectively. This includes:

• Personal Information: Name, email address, home address, and payment information (processed via our payment gateway, Stripe).
• Automatically Collected Information: We use Google Analytics to collect data about users’ interactions with our website, such as IP address, device information, and browsing activity.

2. How We Use Your Information

We process your personal information for the following purposes:

• Service Provision: To deliver our software services and facilitate bookings.
• Marketing Communications: Users are added to our email list to receive updates and marketing content. You may unsubscribe at any time by clicking the “unsubscribe” link in our emails.

3. How We Collect Your Information

We collect personal information through:

• Online Forms: Information provided directly by users through registration or other forms.
• Cookies and Tracking Technologies: We use cookies to enhance the user experience, for analytics (Google Analytics) and marketing purposes.

4. Sharing Your Information

We share your personal information only with trusted third-party providers as needed:

• Stripe: Our payment processor for handling transactions.
• Google Analytics and Hotjar: Used for analytics and website tracking.

Please note that these third-party providers may be located outside the UK. We ensure that any data shared is handled in compliance with data protection laws.

5. Security and Storage of Information

We take security seriously and have measures in place to protect your data:

• Our website is secured with Cloudflare to prevent unauthorized access.
• Data Retention: We retain user data as long as you are a customer. Once you cancel, we will remove your address from our records but may retain your email for marketing purposes.

6. Cookies and Tracking Technologies

We use cookies and similar tracking technologies for:

• Analytics: To understand how users interact with our site (via Google Analytics).
• Marketing: To improve our services and provide targeted content (via Hotjar).

7. Your Rights

You have the following rights regarding your personal information:

• Right to Delete: You may request that we delete your personal information.
• Marketing Opt-Out: You may opt out of marketing communications by emailing team@gobookit.co.uk or clicking “unsubscribe” at the bottom of any marketing email.

8. Updates to This Privacy Policy

We may update this Privacy Policy from time to time. Any changes will be reflected in the “Last updated” date at the top of this policy. We encourage you to review this page periodically to stay informed of any updates.